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Hi there! I am
Joanna.
Let’s reach the
top together!
Who am I?
I am a Creative Art Director with solid leadership skills, comprehensive knowledge in all major marketing disciplines, and a certification as a Project Manager Agile. As an experienced strategist and goal-oriented professional, I have a keen eye for creating and bringing products to life, while being a dreamer driven by a passion for beautiful storytelling. I am also a sports enthusiast, passionate about healthy lifestyle and cuisine. ​
Team work is the fuel that allows common people to attain uncommon results.
creative marketing
leading creative team, developing creative guidelines and directing creative work, including print collateral, websites, email campaigns, television and radio advertising.
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web design
creating a functional yet aesthetically pleasing design using HTML, CSS, JavaScript, Adobe Illustrator and Adobe Photoshop.
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photography
Coordinating photoshootings. Capturing moments and telling stories through images. Possesing knowledge in shooting, editing and maintaining photo equipment.
Do not just set goals.
Hunt them!
about me
There is a story behind each brand. There is a person behind each thing. I like delving into the brand’s esthetics, thinking of how to visually express its values, and feeling like I am a part of their story. My goal is to achieve the best possible outcome of each project I lead both visually and essentially to meet customer expectations and drive sustainable growth, thus if you are looking for professional to provide your creative team with guidance and ideas to launch new impressive projects, do not hesitate and contact me!
welcome in
my element
resume
work
experience
To reach any significant goal,
You must leave your comfort zone
FIT MEALS GmbH | 2024 -
PROJECT MANAGER,
CMO
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Developing innovative startup revolutionizing healthy diet catering in Kanton Zurich. Crafting and executing the marketing strategy, securing partnerships as well as influencer contracts and new advertising opportunities. Establishing the brand as a leader in the local healthy food market.
​​Read in detail >
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VISION GmbH | 2021 - 2023
HEAD OF MARKETING,
CREATIVE ART DIRECTOR
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Provided professional leadership, set and maintained high standards, brought innovation to the company. Worked collaboratively across all departments to strategize, manage and execute set vision in each European country.
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Body Chief | 2015 - 2021
CREATIVE DESIGNER
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Worked on conception, design and execution of digital visuals to be used in online and print advertising, digital marketing and television. Created guidlines and developed visual identity for British, German and Polish market.
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HEKA Web&Design | 2008 - 2021
OWNER,
SPORT FACILITY MANAGER
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Comprehensive service in the field of digital and physical image: web design, marketing strategy, creation of brand books, organization of product sessions, advertising and commercial surfaces branding. Additionally, operating own sports facility.
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FIELD MARKETING SPECIALIST,
TEAM LEADER
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Supported HQ in managing and coordinating the Wings Teams. Worked cross functionally, managing internal & external requests in line with the annual business plan priorities. Collaborated with Sales team to develop their initiatives
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resume
hard
skills
Over the course of the last years I gained and polished hard skills such as knowledge of graphic design software, proficiency in project management, experience in brand development, and expertise in digital marketing. I have deep understanding of the creative process and I am able to manage teams effectively. Additionally, I gained technical expertise in web design, user interface design, and multimedia production that is crucial, as well as familiarity with the latest trends in social media and advertising.
SOFTWARE PROFICIENCY:
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Design:
Ps | Ai | Lr | Id | Ae
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Programming
HTML5 | CSS3 | React.js
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Online Business:
Presta Shop Management | Mailchimp
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Social Media
Spark AR Studio | Canva
CERTIFICATES:
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Project Management AGILE
2024
Digital Marketing
2024
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Front-End Developer
2018 | 2021
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Adobe Creative Suite
2014
LANGUAGES:
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Polish native
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English fluent
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German intermediate
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Spanish elementary
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resume
soft
skills
Exceptional communication, leadership, and collaboration abilities - that is what characterizes me. I am a strong listener and communicator who can effectively convey ideas and feedback to team members and clients alike. I demonstrate empathy and understanding, fostering a positive and collaborative work culture. Additionally, I possess adaptability and problem-solving skills, enabling them to navigate challenges and pivot strategies when necessary. Consistently inspiring and motivating the team to achieve best work is a key, leading to successful and innovative outcomes.
SOFT SKILLS:
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Technology Comfort
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Creativity
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Leadership
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Communication
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Multitasker
Sales skills
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Quick Learner
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Empathy
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highlights
Red Bull
Field Marketing Specialist | Wings Team Leader
The role entailed establishing well-defined objectives with the FMM to attract new users, thereby expanding Red Bull consumer base. I were responsible for recruiting, leading, coaching and managing Wings Team to deliver against the defined strategy as well as effectively briefing and managing the team during branded national events. Additionally, I were required to manage sales support and network with local contacts to expand our user base in alignment with our overall strategy. The Field Marketing Specialist entailed creating activities that reflect Red Bull's brand values, delivering a clear and authentic message to consumers. This includes supporting relevant third-party sport and cultural events and executing Red Bull-owned programs. Additionally, building and activating relationships with opinion leaders for local market impact and supporting the FMM in all other activities as needed.
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SAMPLE PROJECTS
